Featured People: Ed Watts – Sales Director

Featured People: Ed Watts – Sales Director

How long have you worked for Chicane?

3 Years

What brought you into this industry?

I had a previous life in IT Sales for an Internet Service Provider and wanted to move into a role working for an organisation offering a broader spectrum of cutting edge technology.

What major changes have you seen in the industry during that time?

When I first started out, Broadband was the big thing.  Then that was updated to ADSL2+, which improved things, but the emergence of Fibre now offers such a wide range of opportunities for clients to be far more flexible with their working environment. This faster, more reliable connectivity has enabled businesses to move away from on site servers and host products in the cloud; bringing benefits such as reduced office space needed and significant cost savings. Finally, VoIP telephony is the fastest growing product in our industry, again due to the availability of more robust internet connectivity. I see this as a huge growth market going forward.

What would you like to see happen in the industry in the future?

As a country we need to all be better connected. A large percentage of businesses in the UK are based on industrial estates, which have been and sadly still are being left behind with Fibre. In order for businesses in the UK to compete both on a National and International basis, we need to make this technology available across the board.

What is your favourite thing about your job?

The diversity of the business types that I deal with and their individual needs. I speak to established businesses looking to bolster their current set up or get rid of old technology and move into the 21st century, I also speak with start-ups or fledgling businesses who have 3-4 employees and want to discuss the opportunities available to them. I really enjoy it when they realise that, thanks to the Internet and our suite of flexible solutions, they have so many tools at their disposal nowadays, such as being able to work from various locations whilst appearing as they are in the office, route incoming calls differently depending on department, the list is endless.

What is your top goal for Chicane for the coming year?

We are consistently growing year on year, so obviously I aim to ensure that continues. We are currently carrying out significant development on our own in house hosted VoIP system, which will give us a superior product offering and bring huge benefits our customers. I am eager to launch that this year.

What is the greatest piece of advice that anyone gave you?

“If you don’t believe in what you are doing, why would anyone else?”

 You can contact Ed on 02031374445 or by emailing ed.watts@chicaneconnect.co.uk